Evidence
Proof, presented with rigour.
Every claim is tagged by study type, sample size and status. This discipline protects our partners, and is itself a differentiator in a category full of unsubstantiated claims.
Claim discipline: in-vitro results are labelled distinctly from clinical (in-vivo) results; sample sizes and study designs are stated; “testing ongoing” and “manuscript accepted” flags are shown where they apply.
